INTRODUCTION
In the fast-moving Web world, it always seems like you're running at top speed just to keep up! When you're searching for the expertise to take your website to the next level, why not work with somebody who can add proven skills to your team?

WEBSITE PROMOTION
I can help you to drive targeted traffic to your website, and work with you to ensure that this traffic is converted into sales. I have been developing and promoting websites since late 1995; my EmailAddresses.com site receives over 250,000 monthly visitors and was rated the 10,459th most visited site on the Web by Alexa Internet in July 2002.

Good search engine rankings under relevant keywords will bring a significant and steady flow of targeted prospects. I understand the techniques that will help your site rank higher in the major search engines. Search for "free email" on Google and you'll find EmailAddresses.com on the front page. Search for "jobs in Japan" and you'll find Tokyo Connections. I will work with you to determine the keywords most applicable to your product or service offering, then optimize your website to match those keywords. Once your website is optimized, I will submit it to the search engines, and follow up periodically to ensure you achieve high visibility for the selected keywords.

Search engine promotion is important, but it's only one step in a comprehensive promotion strategy. I can secure listings for your site in appropriate directories and resource sites, and develop reciprocal link exchanges that will bring additional traffic and increase your site's visibility. My EmailAddresses.com site has over 30,000 incoming links pointed at it and driving traffic.

NEWSLETTER SUBSCRIBER DEVELOPMENT
A regular newsletter sent to customers or prospects can be one of the most cost-effective and efficient ways to bring repeat traffic back to a website and build awareness of your company's products or services. I can assist you to boost subscription numbers to an existing newsletter, or work with you to formulate a complete newsletter strategy from the beginning.

In my capacity of VP Technology for the Internet Business Forum, I researched, developed and managed a series of business partnerships that generated 300,000 double opt-in newsletter subscriptions in under 6 months, on a very low cost-per-subscriber basis, and I helped manage the production and distribution of 22 weekly newsletters. 

WEBSITE RENEWAL AND LOCALIZATION
In partnership with Next Unit, a leading content management and web development company in Tokyo, I can assist you in renewing your website by rebuilding it on a Web Content Management System platform that will enable even non-technical staff to make rapid updates and changes to the site at any time, reducing your dependence on skilled technical expertise.

The Next Unit CMS incorporates tools that can be instantly deployed to make your site interactive, from polls and feedback forms to mailing lists and message boards. With an international team experienced in content localization (English, Japanese, Russian and Spanish) and a CMS platform designed from the outset for multi-language operation, a Next Unit CMS solution can be the easiest way to localize a new or existing site.

Radisson Hotel Narita is an excellent example of the Next Unit CMS solution in action. They have built templates for their sales staff to update information about new events in real time. The sales staff can also now use the online signup function to send information on a periodic basis to potential clients who register their email addresses. They are also using the system to power their intranet, implementing the project on a department by department basis, and to power their bridal website aimed at people looking at hotel wedding options.